Digital Marketing Jr. Manager

Education

•    Bachelor’s Degree in any field preferably Communications, Marketing, Advertising, or related fields 

Qualifications

• Exceptional verbal, written, and presentation skills
• Has experience or keen interest in the field of Social Media or Digital Marketing, Communications Marketing and Brand/Product Marketing
• Knowledge on/ Experience in: 

o    Social Media Channels' native insight tools (Facebook Analytics, Instagram Insights, Twitter Analytics, YouTube Analytics, etc.)
o    Knowledge on different media executions (Ad Executions, Material Variety, etc)
o    Experience in Social Media and Digital Metric tools (Socialbakers, Google Analytics, Minter, etc.) 
 

Duties and Responsibilities

Social Media Strategy and Creative Content Implementation
o    Expert in social media networks and identifies opportunities for audience and traffic growth in social channels, along with focus on driving positive engagements across all platforms, where possible. 
o    Establish guidelines and best practice to implement organic social engagement operations across social media channels (Facebook, YouTube, Instagram, Twitter and Tiktok)
o    Attend events to monitor and implement social media live coverage for events as necessary.

Management of Creative Implementation
o    Collaborate with internal creative teams on content executions. 
o    Test and implement new platforms and trends (Facebook Groups, Podcasts, etc) as part of ideating and developing quality content. 

Internal & External Coordination
o    Overall ownership of planning monthly campaign calendar incorporating various thematic & category campaigns
o    Coordinate with internal stakeholders including Branding and Commercial teams (eg. Influencer, PR, Media, Cust Care, etc) to produce a cohesive and curated content calendar 
o    Manage creative and content agencies (both internal and external partners) from ideation to execution