GTM Campaign Specialist

Education

EDUCATION

•  Bachelor's degree in Business, Marketing, or a related field.

Qualifications

WORK EXPERIENCE

•  At least 3 years in service assurance, product operations, or cross-functional coordination in telco.

•  Experience with revenue reporting systems and incident management.

Duties and Responsibilities

A)  FUNCTIONAL

1. Drives IoT go-to-market campaigns across industries and use cases — from planning to activation and measurement.

2. Builds reseller agreements and strategic partnerships with system integrators, cooperatives, and enterprise distribution channels nationwide.

3. Activates new sales channels for IoT, Postpaid, Broadband, and A2P.

4. Designs partner enablement, incentives, and co-marketing programs.

5. Coordinates with product, sales, and marketing on offer readiness and channel launch.

6. Tracks partner-sourced revenue and channel activation against targets; reports with corrective actions.

B)  ADMINISTRATIVE

1. Contributes to operations and performance reviews for the assigned scope; escalates issues with recommended actions.

2. Submits performance and status reports on the required cadence; maintains documentation.

3. Completes timekeeping, leave, and expense filings on or before cut-off.

4. Completes mandatory compliance trainings annually (Code of Conduct, Data Privacy Act, Information Security).

Runs IoT GTM campaigns and partnership development with moderate autonomy; handles routine and some non-routine channel/partner issues, escalating the most complex; accountable for channel-sourced revenue within scope.