Product Manager
Location:
Makati, Fourth District, Philippines
Date:
Nov 29, 2024
Education
Bachelor’s degree holder preferably in Marketing, Business Administration or any other related course
Qualifications
- At least five (5) years related experience, preferably as a Product Specialist or in any position in sales, marketing, and/or product development
- Preferably with a 2-year experience in telecommunications, software/hardware distribution, value-added services, and/or telephony/broadband-related companies
Duties and Responsibilities
Basic Scope
- Identify and monitor business opportunities for products and services.
- Gather market research, customer and stakeholder’s feedback to create an effective product and marketing plan.
- Develop the product positioning, strategy, pricing structure and roadmap for the products/services
- Conduct and study current market and competitive landscape that will lead to product inception that is relevant to the market
- Create a Go-To-Market plan to communicate the value of the product to the market.
Regular Duties and Responsibilities
- Convey the product positioning, strategy and roadmap to the product development team
- Monitor progress of the product development
- Create a differentiated or superior Product Design
- Manage A&P Budgets
- Create Distribution Strategies
- Coordinate with cross-functional that include but not limited to Sales, IT, Finance and Operations
- Create marketing campaigns and materials that together with MarkComms to communicate product features and attract new prospects and existing customers
- Timely Launch and implementation of products
- Evaluate project/program and identify areas for improvement or opportunities to venture in to.
- Manage and provide guidance to the Product Specialists (if any)
- Perform other duties that may be assigned from time to time by the Product Category Head and Head of Product Management for Broadband